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Social Media While in Transition: It Can Make or Break You
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When: 12/05/2017
5:30-8:00 PM
Where: Stony Brook Office Park, Building #3
130 Turner St
1st Floor, Lower Level-Cafeteria
Waltham, MA 
United States
Contact: Karen Regan
(978) 364-5134

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You can do everything right, but, going through any type of transition can be stressful. During the transition, it is essential to utilize all of the tools at your disposal to help you make your next career move.  A tool most professionals overlook or undervalue is social media - platforms such as LinkedIn and strategies to transfer your personal brand into the virtual world. 
Position yourself for a successful transition by using the powerful tools social media offers to us as business professionals. Join us on December 5th  as these topics and more will be discussed during an interactive session led by AAFCPAs Partner and CMO Matthew Boyle.



Matthew Boyle is not your typical CPA firm Partner.  He is a marketing-minded business executive with proven success transforming organizations to grow by instilling disciplines: inspirational leadership, differentiated marketing, innovative messaging, genuine customer appeal, proactive outreach, memorable communications, professionalism, honesty & ethics, and authenticity of brand. Matthew has spent 15 years in Public Accounting hyper-focused on the changing behaviors of the buyers, who are mostly CFOs, of Assurance, Tax, and Advisory services in the Boston/New England market. 
Matthew is in his fifth year at AAFCPAs where he is Partner and Chief Marketing Officer (CMO), leading the most authentic brand he has ever represented in his 28 year business career. Matthew influences strategic direction, creates and executes growth initiatives for his firm. He leads a high powered marketing team who demonstrates effectiveness with award-winning design, websites, and communications. As leader of the AAFCPAs brand, Matthew is passionate about all things marketing and effective use of Social Media is one of the reasons AAFCPAs is poised for continued growth.


Matthew is a big fan of FEI Boston and a longtime proponent of the value it brings to the network of CFOs.  As such, he has volunteered on the following committees: member services & recruitment, member enrichment & involvement, and currently serves on the communications committee.  AAFCPAs is a proud Partner Sponsor of FEI Boston.  




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